Shaking seats and split narratives: what does the latest cinema technology offer to advertisers?

Shaking seats and split narratives: what does the latest cinema technology offer to advertisers?

Posted by on Oct 10, 2017

We attended the presentation by DCM at Dolby Europe in London and returned updated on the latest technology which will make its way into UK cinemas when we’ll go to see the next blockbuster.
The same technology is available to advertisers. How can our clients benefit from it?
3D
3D has been around for a …